Tuesday, 11 September 2012

Shot Count, Mumford & Sons - The Cave



Mumford & Sons - The Cave, Shot Tally: 113

The opening of the music video has the band arriving onto a beach via mopeds; with their instruments.
The band dismounts and then talk to another group on the beach, the band then proceed to give this group their instruments. During this part there are less than 5 shots.

During the first minute or two of the music video the camera shot changes at the end of each sentence when the song has gotten past it's intro. These Thought beats are purposely placed so that it looks as though the band and the beach band are singing the same song around the same time.
In most cases the lead singer of the band is shown singing the song along with the singer of the beach band. During the chorus of the song every time "I" comes into the song you see on the video on of the band members shouting it at the top of their voice, this could be shown to amplify the emotion but into singing the song.
The theorist Andrew Goodwin, presented the ide of thought beats which are present in music videos.
In this video as stated before, every time the letter "I" is sung a member of the band stands up and is sining that note; every time this is done the camera switches to a different character within the song.

"But I will hold on hope
And I won't let you choke
On the noose around your neck

And I'll find strength in pain
And I will change my ways
I'll know my name as it's called again"

Mumford and Sons are an Indie/Folk Indie group, their videos contain scenes which would relate to common folk. In this song for example they are driving around on mopeds in the country side, which is typically associated with the common folk.
This links into Carol Vernallis' theory as the diegesis of the song fits into the genre of the type of music.
The selection of the band which is playing the instruments of the actual band seems to also fit into the common folk theme of the genre, they seems to be un-unique except their ability to play instruments and the uniform that they wear.

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